GPS, Smart Lock, how important is it to sharing bicycles? Yesterday (March 30), ofo gave the final answer.
Yesterday, ofo Shenzhen held a new car landing ceremony, revealing that its new generation of bicycle products ofo Curve will take the lead in Shenzhen. Compared with the previous "small yellow car", the obvious change of theofo curve is finally installed on the basket, and equipped with a new generation of smart locks, the unlocking password will change after each ride.
There have been two technical genres for shared bicycles for a long time. One representative is Moby. From the beginning, he emphasized the technical route. He took the lead in making bicycles with GPS and smart code locks in China. It is said that the number of patents owned by Mobai is close to 30. Another representative figure is ofo. The number of bicycles that have been introduced to the market is almost the same as our traditional bicycles. There is no GPS, and there is no smart password lock. The advantage is that the market is fast and the cost is low, which can be produced by almost all bicycle manufacturers.
Now, ofo is rehabilitated, and a bicycle with gps and smart code locks has been introduced, indicating that these two recognitions of the importance of shared bicycles have finally been achieved in the market. In the foreseeable future, this will become the standard for shared bicycles.
Launched a new generation of smart bicycles, which is a big move after theo caused the children to crash in Shanghai. Some netizens pointed out that theofo mechanical lock problem can make children easily open and use, posing a threat to children's safety and public safety. . This time, we launched a new generation of locks, and we did not rule out theo to learn the attitude of using electronic locks in order to calm down public opinion.
However, the attitude is only a gesture. If it is really considered from the perspective of mass security, electronic locks should have been considered. If it is based on commercial interests, it is indeed beneficial to change its image after investing in cost, but the pattern already established for the entire market has been Unable to shake. Because the business logic and moral logic have already had contradictions at this time, I am even more worried that the promise of “following a new generation of smart locks” in Shenzhen on March 30 is just a gesture, and it is difficult to have a substantive move unless ofo Immediately recall millions of old bicycles that have been placed on the market.
On the other hand, the competitor's Mobike bicycle has an average daily effective usage time of 11 million minutes, more than 40% of the second shared bicycle, and the usage is ranked first in the industry, and the leading edge continues to expand. According to the weekly active user volume (WAU), it has reached 7,769,300, which is 2.1 times that of the second shared bicycle (3.691 million), more than 4 million.
It is precisely because of the independent technical route from the beginning, coupled with the later market-compliant operations, the Mobike bicycle has reached 500 million people, which can subvert the city life in China. This may be further explained: the next step in sharing bicycles will be truly better than technology, than innovative technology and intellectual property.
It is reported that ofo has begun to face up to the patent technology. At present, it has applied for two items. Although there is still a big gap compared with the one that Moby has already applied for, it is better than not moving. The website of the State Intellectual Property Office found that Mobike has obtained 29 patents covering bicycle body, smart car lock, motor system and body parts.
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